Author Archives: Douglas McLennan

Surprise: Scientists Say Thinking In Stereotypes Can Spark Creativity

MTM2OTI4NjQwNDkwMjg0NjQxIn terms of both “fluency” (the total number of uses they named for each object) and “originality” (measured by their use of words that were far removed from the object’s obvious purpose), those who assumed the persona of “eccentric poet” scored highest. Those who took on the role of “rigid librarian” scored lowest, while participants […]

Executive Director

Watermill-logoThe Byrd Hoffman Water Mill Foundation- founded by theater and visual artist Robert Wilson- operates the Watermill Center, an interdisciplinary laboratory for the arts and humanities.